Privacy Policy

This Privacy Policy describes how Gemfora.com (“Site”, “we”, “our”, or “us”) collects, uses, and shares your personal information when you visit or make a purchase from our website

Collecting Personal Information

When you visit the Site, we collect information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. This Privacy Policy refers to any information that can uniquely identify an individual (including the information below) as “Personal Information”. See the list below for more information about what Personal Information we collect and why.

Device information

• Examples of Personal Information collected: the web browser version, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.
• Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
• Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels 
• Disclosure for a business purpose: shared with our processor Shopify 
• • Name
  • Billing address
  • Shipping address
  • Email address
  • Phone number
  • Payment details (processed securely)

Order information

• Examples of Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.
• Purpose of collection: to provide products or services to you to fulfill our contract, to process your payment information, arrange for shipping, and provide you with invoices and/or order confirmations, communicate with you, screen our orders for potential risk or fraud, and when in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
• Source of collection: collected from you.
• Disclosure for a business purpose: shared with our processor, Shopify
• • Process and fulfill orders
  • Confirm payments
  • Arrange shipping and delivery
  • Send invoices and order updates
  • Prevent fraudulent transactions
  • Provide customer support 

• Payment information is processed securely by our payment providers. We do not store credit card information on our servers.

Customer support information

• Purpose of collection: to provide customer support.

• Source of collection: collected from you.
  

• IF you contact us for customer support, we may collect: 
  Your name
  Email address
  Order Details 
  Any Messages or information you provide
  
  

  This information helps us respond to your inquiries and resolve any issues with your order. 

   

Minors

The Site is not intended for individuals under the age of . We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us at the address below to request deletion.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy
  

• • Payment processors such as PayPal, Apple Pay, Google Pay, and Shop Pay
  • Shipping carriers to deliver orders
  • Analytics providers such as Google Analytics

• We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

Behavioral Advertising

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For example:

•  We use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://policies.google.com/privacy?hl=en.You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
• We share information about your use of the Site, your purchases, and your interaction with our ads on other websites with our advertising partners. We collect and share some of this information directly with our advertising partners, and in some cases through the use of cookies or other similar technologies (which you may consent to, depending on your location).
  
  For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
  
  You can also visit -

  https://optout.aboutads.info/

• FACEBOOK - https://www.facebook.com/settings/?tab=ads
• GOOGLE - https://www.google.com/settings/ads/anonymous
• BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]
• Microsoft Advertising Settings

Using Personal Information

We use your Personal Information to provide our services to you, which include: offering products for sale, processing payments, shipping and fulfillment of your order, and keeping you up to date on new products, services, and offers.

Lawful basis

Under the General Data Protection Regulation (“GDPR”), if you are a resident of the European Economic Area (“EEA”), we process your personal information under the following lawful bases:

• Your consent;
• The performance of the contract between you and the Site;
• Compliance with our legal obligations;
• To protect your vital interests;
• To perform a task carried out in the public interest;
• For our legitimate interests, which do not override your fundamental rights and freedoms.
• • Provide products and services
  • Process orders and payments
  • Ship products and provide tracking
  • Communicate with customers
  • Send promotional emails (only if you consent)
  • Improve website performance
  • Prevent fraud and enhance security

Retention

We retain personal information only for as long as necessary to:

• Fulfill orders
• Provide services
• Comply with legal obligations
• Resolve disputes

If you request deletion of your personal information, we will remove it unless we are legally required to retain certain data

When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information. For more information on your right of erasure, please see the ‘Your rights’ section below.

Automatic decision-making

If you are a resident of the EEA, you have the right to object to processing based solely on automated decision-making (which includes profiling), when that decision-making has a legal effect on you or otherwise significantly affects you.

We do engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making to prevent fraud that does not have a legal or otherwise significant effect on you.

Services that include elements of automated decision-making include:

• Temporary denylist of IP addresses associated with repeated failed transactions. This denylist persists for a small number of hours.
• Temporary denylist of credit cards associated with deny listed IP addresses. This denylist persists for a small number of days.

Security

We follow industry-standard security practices to protect your personal information.

Payments are processed using PCI-DSS compliant systems, which are required by major credit card companies to ensure secure handling of payment data.

We do not store credit card information on our servers.

Cookies

Our website uses cookies to:

• Maintain user sessions
• Improve website functionality
• Analyze website traffic
• Personalize user experience

You can disable cookies through your browser settings if you prefer.

Please note that disabling cookies may affect certain website functionality.

Do Not Teack 

Please note that we do not alter our data collection practices when we detect a Do Not Track signal from your browser.

Children's Prrivacy

Our Site is not intended for individuals under the age of 18.

We do not knowingly collect personal information from children. If you believe a child has provided personal information to us, please contact us so that we can delete it.

Your Rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you
• Correct inaccurate or incomplete information
• Request deletion of your personal data
• Withdraw consent for marketing communications

To exercise any of these rights, please contact us using the information below.\

 

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, technologies, or legal requirements.

Any updates will be posted on this page.

Contact Information

 

If you have questions about this Privacy Policy or wish to access, update, or delete your personal information, please contact us.

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at 📧 Email: info@gemfora.com or by mail using the details provided below: